We live in a world that continually pushes each of us to be someone else through societal norms, societal expectations and, now more and more, through marketing and advertising. The world doesn’t need another version of someone else, the world needs a unique you. Work hard to understand and embrace who you are, and then OWN IT. Live deliberately each day as a reflection of who you are and what you stand for. Sometimes, its not easy, but its always worth it.